Celebrity Bucks is monitoring nearly 200 celebrity news and gossip websites while tracking thousands of stories about thousands of celebrities. Each time a celebrity is mentioned in a story, that celebrity earns money contributing to that celebrity's Celebrity Bucks value.
The goal of a Celebrity Bucks contest is to have the highest net worth against the other players in your contest. Players start with a certain amount of money and then must buy and sell celebrities like the stock market. The best way to increase your net worth is to buy celebrities while their prices are low and sell them while they are high.
A complete tutorial can be found by visiting Celebrity Bucks University.